V. Pearl

As a popular frozen brand for Cantonese dim sum in southern China, V.Pearl joined General Mills in 2000.

V.Pearl products include a range of dim sum, such as Steamed BBQ Pork Bun, Steamed Creamy Custard Bun, Steamed Glutinous Rice Stuffed with Chicken and Shaomai.

With technical support from General Mills, V.Pearl developed a differentiated category for microwavable food in Morning Express, which provides both great taste and convenience.